Comments on: When is a gluten free pizza not a gluten free pizza? When it is a Dominos Pizza of course.

By: frogpondsrock

frogpondsrock — Fri, 02 Jul 2010 05:16:09 +0000

I have closed comments on this post because I cant be bothered dealing with all the ridiculous anonymous comments. I will say this V.E.R.Y S.L.O.W.L.Y so that you understand.

This post was about FALSE ADVERTISING.
It is ILLEGAL to advertise that something is Gluten free when it isn’t.
Simple.
End of conversation.
All comments relating to this topic on any other posts on this blog will be deleted because quite frankly I have had enough.

By: Tanya

Tanya — Tue, 09 Feb 2010 05:42:07 +0000

@Kristin

HAHAHAHAHA!!!!

*wipes tears away from my eyes*

Go on ‘today tonight’ about it. Then they will chase Dominos down with a camera in hand.

By: frogpondsrock

frogpondsrock — Mon, 08 Feb 2010 05:00:21 +0000

Oh Look, a form letter. Now why aren’t I surprised. Well done Dominos

By: Domino's Pizza Enterprises

Domino's Pizza Enterprises — Mon, 08 Feb 2010 01:52:33 +0000

Hi There,

Thankyou for your feedback regarding Domino’s Gluten free bases.

Domino’s Gluten Free base and 13 gluten free pizza options have been approved by the Coeliac Society.

A considerable amount of work has been done to provide products suitable for Coeliacs, including:
1. The pizza base only being endorsed by The Coeliac Society. It is made in a gluten free endorsement and tested to contain no detectable gluten.
2. Identification of gluten free toppings.
3. Detailed in store handling procedures to eliminate contamination approved by The Coeliac society.

The Coeliac Society are confident that with these matters in place, there should be no concern regarding the safety of Domino’s pizzas marketed as gluten free.

At Domino’s, we have added a warning on our Gluten Free advertisement about the possibility of contamination, as a precautionary measure.

We have worked closely with The Coeliac Society to eliminate errors but at the same time we have been cautious in our advice.

If you have any more queries regarding our Gluten Free pizzas please feel free to call our Headoffice on 07 3633 3333.

Regards,

Domino’s Pizza Enterprises

By: RubyTwoShoes

RubyTwoShoes — Sun, 07 Feb 2010 09:19:13 +0000

This is quite possibly wildly inappropriate, but I just wanted to say thanks for adding the No Clean Feed link, its something I was alarmed about and meaning to look into, and then I came here and saw the link, so that was handy.
Sorry I haven’t weighed into the Domino debate, although I will say that I think their pizzas suck….

By: Jayne

Jayne — Sun, 07 Feb 2010 04:13:45 +0000

On ya, Kim.

By: frogpondsrock

frogpondsrock — Sun, 07 Feb 2010 02:32:20 +0000

My daughter, Veronica is waiting to hear back from Dominos and if she isn’t happy with their response she is going to the ACCC.

By: Anne Bright

Anne Bright — Sun, 07 Feb 2010 02:09:28 +0000

Quite simply, this is false advertising. Thought about pasing it on to Consumer Affairs? Gluten makes people so sick and whilst I know for most it’s not necessarily going to kill them like a nut allergy can, it’s so totally destructive to immunity and overall health.

My friend’s son had sever reactions over the Yuletide, one requiring an Epi-pen. There is nothing more terrifying than watching someone in the throes of anaphylaxis. It’s some damn quick. If you’ve never known someone who’s been so allergic to a food or product, you just simply don’t comprehend. Keep on Dominos backs.

By: Hyphen Mama

Hyphen Mama — Sat, 06 Feb 2010 23:52:21 +0000

I love this post, Kim and I need to go read all the comments. I have wondered — when there are households with folks who have Celiacs who have to ban all gluten for ALL family members just to keep cross contamination from happening — then how can a restaurant that serves gluten containing food, who employs people who couldn’t care one whit if cross contamination happens, declare ANYTHING they serve to be 100% gluten free.

I, too, take offense that this is a marketing tactic. I personally can eat a little gluten and not get sick, but that’s because I don’t have celiacs. Would they serve “Diabetic Friendly” food that contains sugar?

I love you, Kim. I love that you and Veronica have taken Dominoes to task! Keep it up!!

By: frogpondsrock

frogpondsrock — Sat, 06 Feb 2010 23:00:44 +0000

@ Andrew It is a shame that you seem to have deleted your tweets defending dominos position.It means that I couldn’t verify that it really was you. But I will accept your word on it.

My position is a very simple one. In Australia you can not say something is gluten free when it isn’t.

It is against the law.